Jieming Mao
Authored Publications
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Non-uniform Bid-scaling and Equilibria for Different Auctions: An Empirical Study
Proceedings of the ACM on Web Conference 2024, 256–266
Auto-bidding and Auctions in Online Advertising: A Survey
Ashwinkumar Badanidiyuru Varadaraja
Christopher Liaw
Haihao (Sean) Lu
Andres Perlroth
Georgios Piliouras
Ariel Schvartzman
Kelly Spendlove
Hanrui Zhang
Mingfei Zhao
ACM SIGecom Exchanges, 22 (2024)
Optimal Mechanisms for a Value Maximizer: The Futility of Screening Targets
Proceedings of the 25th ACM Conference on Economics and Computation (EC) (2024)
Efficiency of the Generalized Second-Price Auction for Value Maximizers
Hanrui Zhang
Proceedings of the ACM on Web Conference 2024, 46–56
Optimal Pricing Schemes for an Impatient Buyer
Kangning Wang
Proceedings of the Annual ACM-SIAM Symposium on Discrete Algorithms (2023), pp. 382-398
Autobidding Auctions in the Presence of User Costs
Hanrui Zhang
Proceedings of the ACM Web Conference 2023, pp. 3428-3435
Optimal Mechanisms for Value Maximizers with Budget Constraints via Target Clipping
Proceedings of the 23rd ACM Conference on Economics and Computation (2022), pp. 475
