Marian Harbach

Marian Harbach

UX Research in Chrome - Personalization, Security, and Safety
Authored Publications
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    Preview abstract Modern user interfaces are complex composites, with elements originating from various sources, such as the operating system, apps, a web browser, or websites. Many security and privacy models implicitly depend on users correctly identifying an element's source, a concept we term ''surface attribution.'' Through two large-scale vignette-based surveys (N=4,400 and N=3,057), we present the first empirical measurement of this ability. We find that users struggle, correctly attributing UI source only 55% of the time on desktop and 53% on mobile. Familiarity and strong brand cues significantly improve accuracy, whereas UI positioning, a long-held security design concept especially for browsers, has minimal impact. Furthermore, simply adding a ''Security & Privacy'' brand cue to Android permission prompts failed to improve attribution. These findings demonstrate a fundamental gap in users' mental models, indicating that relying on them to distinguish trusted UI is a fragile security paradigm. View details
    Permission Rationales in the Web Ecosystem: An Exploration of Rationale Text and Design Patterns
    Yusra Elbitar
    Soheil Khodayari
    Gianluca De Stefano
    Balazs Engedy
    Giancarlo Pellegrino
    Sven Bugiel
    CHI 2025, ACM
    Preview abstract Modern web applications rely on features like camera and geolocation for personalized experiences, requiring user permission via browser prompts. To explain these requests, applications provide rationales—contextual information on why permissions are needed. Despite their importance, little is known about how rationales appear on the web or their influence on user decisions. This paper presents the first large-scale study of how the web ecosystem handles permission rationales, covering three areas: (i) identifying webpages that use permissions, (ii) detecting and classifying permission rationales, and (iii) analyzing their attributes to understand their impact on user decisions. We examined over 770K webpages from Chrome telemetry, finding 3.6K unique rationale texts and 749 rationale UIs across 85K pages. We extracted key rationale attributes and assessed their effect on user behavior by cross-referencing them with Chrome telemetry data. Our findings reveal nine key insights, providing the first evidence of how different rationales affect user decisions. View details
    Preview abstract A recent large-scale experiment conducted by Chrome has demonstrated that a "quieter" web permission prompt can reduce unwanted interruptions while only marginally affecting grant rates. However, the experiment and the partial roll-out were missing two important elements: (1) an effective and context-aware activation mechanism for such a quieter prompt, and (2) an analysis of user attitudes and sentiment towards such an intervention. In this paper, we address these two limitations by means of a novel ML-based activation mechanism -- and its real-world on-device deployment in Chrome -- and a large-scale user study with 13.1k participants from 156 countries. First, the telemetry-based results, computed on more than 20 million samples from Chrome users in-the-wild, indicate that the novel on-device ML-based approach is both extremely precise (>99% post-hoc precision) and has very high coverage (96% recall for notifications permission). Second, our large-scale, in-context user study shows that quieting is often perceived as helpful and does not cause high levels of unease for most respondents. View details
    Preview abstract The web utilizes permission prompts to moderate access to certain capabilities. We present the first investigation of user behavior and sentiment of this security and privacy measure on the web, using 28 days of telemetry data from more than 100M Chrome installations on desktop platforms and experience sampling responses from 25,706 Chrome users. Based on this data, we find that ignoring and dismissing permission prompts are most common for geolocation and notifications. Permission prompts are perceived as more annoying and interrupting when they are not allowed, and most respondents cite a rational reason for the decision they took. Our data also supports that the perceived availability of contextual information from the requesting website is associated with allowing access to a requested capability. More usable permission controls could facilitate adoption of best practices that address several of the identified challenges; and ultimately could lead to better user experiences and a safer web. View details
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