Fair and Balanced: Learning to Present News Stories

Choon-hui Teo
S.V.N Vishwanathan
Alex Smola
Proceedings of The 5th ACM International Conference on Web Search and Data Mining (WSDM)(2012)

Abstract

Relevance, diversity and personalization are key issues when presenting content which is apt to pique a user's interest. This is particularly true when presenting an engaging set of news stories. In this paper we propose an ecient algo- rithm for selecting a small subset of relevant articles from a streaming news corpus. It o ers three key pieces of improve- ment over past work: 1) It is based on a detailed model of a user's viewing behavior which does not require explicit feed- back. 2) We use the notion of submodularity to estimate the propensity of interacting with content. This improves over the classical context independent relevance ranking al- gorithms. Unlike existing methods, we learn the submodu- lar function from the data. 3) We present an ecient online algorithm which can be adapted for personalization, story adaptation, and factorization models. Experiments show that our system yields a signi cant improvement over a re- trieval system deployed in production.

Research Areas