Measuring Developer Goals

Ben Ferrari-Church
IEEE Software, 41 (2024), pp. 14-19

Abstract

Understanding and effectively measuring developer goals is critical for enhancing developer experience and productivity. By focusing on durable, consistent, relatable, sensical, and observable goals we create a more robust view into our developers’ days. In this article, we outline our process for articulating and refining goals, provide our list of 30 rigorously-tested developer goals, and share a little bit about how we leverage both sentiment and behavioral data to measure and understand goals through different lenses.